While I have experience in virtually every facet of online marketing, I pride myself in the following services.  I have several years experience performing each one.  Iimplementation for small and medium sized businesses can be very easy.  Click on each one to learn more about them and request a quote.

Search Engine Optimization - Search Engine Optimization or SEO is the process of improving the volume and quality of traffic to a web site from search engines like Google & Yahoo  the organic listings that appear in search results. When a site appears earlier in SERPs (Search Engine Results Page), the more visitors it will receive from the search engine.  There are several processed needed to create an effective SEO campaign.  I have experience in all of the following key components of SEO.

• Website Analysis
• Implementation
• Keyword Generation
• Competitive Analysis
• Ranking Analysis
• Analytics & Website Traffic Reporting
• Link Building
  

Pay-per-click Advertising - Pay Per Click (PPC) is an advertising model used on search engines, advertising networks, and content sites, such as news websites, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keywords and keyphrases relevant to their product offering or potential customers. Content sites commonly charge a fixed price per click rather than use a bidding system.

• Google Adwords
• Yahoo Search Marketing
• Microsoft AdCenter
• Ask.com
• Looksmart
• Content Advertising
  

Email Marketing - E-mail Marketing is a form of direct marketing that uses e-mail to contact potential or current customers that either opt-in or opt-out of such services.  Typically, email marketing is used to let customers know about specials, new product offerings, news about the business or to keep the customer updated about what is going on.  There are several online based email marketing services such as some of them listed below.  Contact management services such as Constant Contact allows you to manage lists which would be difficult to achieve with a standard email client.

• Constant Contact
• iContact
• Yahoo Email Marketing
• Custom Email Advertising
• Analytics
• Reporting
  

Online Display Advertising - Display Advertising on the internet includes various banners and text ads that appear on content related websites.  The ads consist of static or animated images, text ads, or flash ads that appear on websites related to your target marketing or potential buying customers.  Using content networks like Google Adsense or other equivalents you can select websites that bring the customers with a great potential ROI to your website.

Affiliate Marketing - Affiliate Marketing is an internet based practice where an affiliate marketer is paid when they generate sales for a seller.  They often do this by promoting a product or brand in another way that typically results in a promotion for the customer when they sign up for your service that you typically would not offer.  For example, a product review site reviews your product with the opportunity for the customer find the product on your site.  This conversion process is tracked and the affiliate is paid for converting leads into sales.  Other sites such as Shopping.com and PriceGrabber.com also act as affiliates and charge a fixed rate for clicks and/or conversions.

Social Network Marketing - Social Network Marketing or Social Level Marketing is the practice of marketing products, services or brands on social network communities such as Facebook and Myspace.  This can consist of simple banner advertisements to company web pages on the website.  Viral Marketing is a goal for Social Network Marketing.  Viral Marketing is when a piece of media (website, video, picture) is distributed to thousands of potential customers to increase awareness.  Viral Marketing often results in very little cost for the company that it benefits.

Analytics - Analytics is one of the most important aspects of interactive marketing.  Analytics is the data that is collected from visitors of your website.  Using this data can increase the number of visitors, the amount of time they spend on your website and the amount of conversions that you receive.  Determining why a customer isn’t buying a product is extremely important and using analytics is a way to determine that.